There’s been a huge movement to make the web secure in recent days and this is mostly due to the consequences of not securing your site.
If you have a website, or you’re thinking about deploying your site soon, you need to consider making it work with HTTPS.
Now, before we go over the issues of not having a secure site (spoiler alert: it’s a big deal even if you ignore the security concerns), let’s go over how many sites are using HTTPS as of mid-2017.
According to Firefox’s telemetry data, ~60% of page views are being loaded over HTTPS:
That shows about a +20% adoption rate in 18 months, which is very impressive considering that accounts for all page views on the internet, not just page views on top sites.
Chrome’s telemetry data is in the same ballpark as Firefox:
Why Is Everyone Scrambling to Secure Their Site?
The reality is, hosting an insecure site just isn’t good enough…
- Google ranks insecure pages (HTTP) worse than secure pages (HTTPS)
- Your visitor’s browsing activity and data isn’t encrypted or protected
- Chrome and Firefox are adding scary visual cues to punish insecure sites. That means, even non-technical folk are now receiving in your face warnings that your site is dangerous to view…
It started with the secure lock icon, but that’s old news. Browser vendors have been doing that for years.
Recently, they have been rolling out more aggressive cues, and it’s going to continue to get worse and worse for insecure sites as time goes on.
A few current and upcoming visual cues in Chrome and Firefox:
Firefox is already showing the visual cues on the right, and Chrome is about to transition to using a non-red “Not secure” label in October 2017, with the red version coming eventually.
Even a non-technical user can see that it’s bad and dangerous.
These are in your face warnings that your site is not secure. I don’t know about you, but there’s no way in heck that I would consider putting sensitive information into an insecure form.
Insecure Sites Let Anyone Who Is Watching View Your Browsing Habits
I don’t even like browsing anonymously on insecure sites because that means all of your browsing habits can be spied on by your ISP (Internet Service Provider) or anyone watching. With net neutrality constantly being attacked, this is a big deal and ultimately affects everyone in the world.
As website owners, we can do our best to secure the web one site at a time by simply securing our sites over HTTPS. It’s not a war that we can’t win either. We are winning (world wide HTTPS coverage is over 50%)!
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